warmerting
策划 planing organizing 制作 production拍摄 filming shooting以上都是名词形式=煜's Guarantee Tag=
条野太浪
Marketing Planning Department's responsibilities1, is responsible for the company's image promotion, image promotion, image monitoring.Second, is responsible for on-site advertising tablets, light box design, layout, publishing and management.Third, is responsible for the design of various types of promotions, planning, release.4, responsible for running the daily vendor promotions management.5, is responsible for the design of store atmosphere, and create.6, is responsible for the mounting of store windows and management.7, is responsible for advertising the release of body floor and management.8, is responsible for internal publications editor of distribution.9, responsible for events and activities to record, collate, archive.10, responsible for the company's image VI design, planning, application, promotion and standardized management.11, is responsible for the establishment and promotion of corporate culture.12, is responsible for the seasonal uniform shopping malls, public holidays, business anniversary and other large-scale promotional activities in the planning, organization, coordination, implementation. 13, is responsible for the consumer market survey research.14, responsible for business strategy, marketing strategy and competitive strategy in the planning, implementation.15, is responsible for the ritual services, shopping malls, front desk reception, consulting, shopping guide services.16, in charge of broadcasting propaganda piece shopping malls.17, the group is responsible for store purchase, the distribution of VIP cards.18, responsible for enterprise and cultural activities, sorting activities, social activities, planning, organization and implementation.19, responsible for corporate public relations handling of the crisis and response.
SmartGirl~~
品牌策划Brand planning活动策划Activity Planning拓展资料:品牌策划(Brand planning)是深层次表达:品牌策划就是使企业形象和产品品牌在消费者脑海中形成一种个性化的区隔,并使消费者与企业品牌和产品品牌之间形成统一的价值观,从而建立起自己的品牌声浪。品牌是给拥有者带来溢价、产生增值的一种无形的资产,他的载体是用以和其他竞争者的产品或劳务相区分的名称、术语、象征、记号或者设计及其组合。增值的源泉来自于消费者心智中形成的关于其载体的印象。活动策划是提高市场占有率的有效行为,一份可执行、可操作、创意突出的活动策划案,可有效提升企业的知名度及品牌美誉度。活动策划案是相对于市场策划案而言,严格说它们同属市场策划的兄弟分支,活动策划、市场策划是相辅相成、相互联系的。市场策划和活动策划都从属于企业的整体营销思想,只有在此前提下做出的市场策划案和活动策划案才兼具整体性和延续性,也只有这样,能够有效的使受众群体同意一个品牌的文化内涵。品牌策划_百度百科活动策划_百度百科