格桑之门
天使禁猎区0
A: How is market research carried out?怎样进行市场研究？ B: That’s a very wide question. But to put it in a very simple terms, one of the objects of market research is to find out ................................................这是一个范围很广的问题。但简单地说，市场调研的目标之一就是找出这种产品是否有市场，在市场上是否能出售这种产品。 A: Who does this kind of job then? 那么谁做这种工作那？ B:: Sometimes we carry out our own research, but for major products where development costs are likely to be high, we employ specialists.有时候是我们自己搞调研，但对于那些开发费用高的主要产品我们请专家调研。 A: Do you own salesmen take part? 你们自己的销售人员参加吗？ B: In the early stages, only the regional managers do. If we decide to have some test marketing, some of the senior salesmen are brought in.在开始阶段，只有地区经理参加，如果我们搞试销，一些高级销售元也参加。 A: It seems to me that the salesmen receive some special training.依我看，销售员似乎接受了一些特殊的训练。 B: Yes, they all have initial training course when they first join the company, and this includes product training.是的。他们在进公司时，都进行了培训，其中包括产品知识培训。 A: What is that? 什么意思？ B: As a salesmen he or she must fully understand the various applications, design features, special advantages and almost everything of the products we produce.作为一名销售人员，他 / 她必须对公司的产品的用途，设计，特点，独特的优点等等都要非常了解。
