In the history of the world has had five big cultural ring， namely: Greece (roma) cultural ring， Hebrew (Christian) cultural ring， han (Confucian) cultural ring， India (Buddhism) cultural ring， islamic (Arab) culture (1) Among them， the Greek culture and Hebrew the cultural integration， become the root of modern western culture， the Confucian culture has been the source of the Chinese In China for thousands of years the historical development of the long river， China's culture and the influence of Taoism and Buddhism by， say， the ancient Chinese culture of Confucianism， Buddhism， and the word is the combination of the China's advertising with Chinese culture and health， along with the growth of the Chinese culture and the constant development and expansion， advertising since ancient times and culture has the indissoluble From the early rich in cultural charm advertising couplets to modern with affection and love for originality of the main body of the kinds of advertising is a distinct cultural Greek culture and Christian culture has a personal heroism complex， advocate free way of life， in this culture in the soil of the western advertising inevitable conceived and Confucianism culture of the generation of China under advertising has essential
